Hispanic media planners face a distinct set of challenges. Their success is determined by the number of leads generated by calls on web form-fills on Spanish-language landing pages.
d2H Partners knew they were also generating online traffic to their clients’ English-language landing pages from their Spanish-language commercials, but they couldn’t prove it.
RSLT attribution assessed exactly how many online visits to Spanish and English landing pages can be attributed to specific Spanish-language commercials.
Copyright © 2022. All rights reserved.